About us

Discover our passion

What we do

MSL specialise in – Sponsorship Acquisition, Management of professional racing drivers and Motorsport Consultancy. As the core of MSL, we use a tried and tested combination of resources and highly skilled leading Motorsport professionals to achieve the results our clients, drivers and partners desire.

What we stand for
Our drive is the success of our drivers on and off track alongside ensuring all partners receive return on their investment in Motorsport. Along with our core services we have experts in business development, marketing, research and analysis, and contract negotiations.
How we stand out
We make sure we are on the ground, next to you. We have a passion for motorsport and we make a point of providing a personal 1 on 1 approach so everyone receives a personal service, not just a commercial one.

Our experience

Some of the successes of MSL

Aston Martin Racing Academy Driver

SA Karting Champion

Aston Martin GT4 Racer

IndyLights Champion

Elms World Series Race Winner

McLaren Autosport Award Winner


A word from our clients

Detailed and extremely helpful. An example and excellent advisor regarding motor sport, we can always rely on for solid information.

- Thierry Tison

I have worked with and known Brendan for a few years and have always found him to be professional, knowledgeable and extremely helpful. He is an asset to anyone who requires his services and I highly recommend him.

- James Karat

I dealt with Brendan on a number of occasions and found him a professional, focused individual who was always made himself available and willing to help.

- Patrick Brown

I have known Brendan for many years and in all of his ventures, I found him to be thoroughly professional, knowledgeable and driven to get the best results. I would have no hesitation in recommending him for any undertaking as I am sure that you will find him to be as reliable as I have.

- Mike Twist

I've had the pleasure of working with Brendan on various projects for over twelve years. At all times I've found him to be Very professional and totally committed to the project. His ability to open doors is amazing! His knowledge of Motorsport is extensive, in fact that's the only down side about him, if you get him started he'll bore you to tears! This is one of the Good guys!

- Mike Jones